Viata mea in publicitate & publicitatea stiintifica/ Claude C. Hopkins; Traducere de Ioana Rotaru
Publica, 2007, Bucuresti
, (carte) 248p., ISBN 978-973-88365-1-8
Topics (ro): publicitate - Hopkins, Claude C. (1866-1932) - autobiografie; publicitate stiintifica - reclama - arta vanzarii
Topics (en): advertising - Hopkins, Claude C. (1866-1932) - autobiography; scientific advertising - advertising - art of sale | |
Position: M-HOP
UDC: 659.1
Reviews: Google, Amazon (UK,DE,FR), Barnes&Noble, BibNat, BCU, WorldCat, LOC |
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